Mobile
Younger generations are attracted to the mobile Internet. Mobile services are expanding and mobile marketing budgets are increasing as M-Commerce grows.
Mobile Analytics, i.e. measuring and analyzing mobile traffic as offered by AT Internet's solutions is becoming essential for entities who publish mobile content, mobile marketing agencies and advertisers specializing in mobile Internet.
The ROI from advertising campaigns, SMS/MMS campaigns or the use of 2D codes, Flashcode and MMS image recognition cannot be separated from payment monitoring using mobile systems (pay mobile, contactless payment) and NFC type remote data exchanges.
Evaluating customer experience, tracking mobile customer visits, tracking the use of GPS functions, video, TV, has now also become essential.
Knowing what technology users are using: WAP, GPRS, EDGE, 3G, Bluetooth, iPhone, Blackberry, mobile phone operators: Orange, Bouygues Telecom, SFR, Vodaphone, terminals, telephone vendors and models: Nokia, Ericsson, Samsung, Motorola, all make it possible to adapt the content and format the mobile site.
Mobile
Younger generations are attracted to the mobile Internet. Mobile services are expanding and mobile marketing budgets are increasing as M-Commerce grows.
Mobile Analytics, i.e. measuring and analyzing mobile traffic as offered by AT Internet's solutions is becoming essential for entities who publish mobile content, mobile marketing agencies and advertisers specializing in mobile Internet.
The ROI from advertising campaigns, SMS/MMS campaigns or the use of 2D codes, Flashcode and MMS image recognition cannot be separated from payment monitoring using mobile systems (pay mobile, contactless payment) and NFC type remote data exchanges.
Evaluating customer experience, tracking mobile customer visits, tracking the use of GPS functions, video, TV, has now also become essential.
Knowing what technology users are using: WAP, GPRS, EDGE, 3G, Bluetooth, iPhone, Blackberry, mobile phone operators: Orange, Bouygues Telecom, SFR, Vodaphone, terminals, telephone vendors and models: Nokia, Ericsson, Samsung, Motorola, all make it possible to adapt the content and format the mobile site.