Rich media module
The multimedia content analysis by AT Internet
More video and multimedia content, less text… the web site revolution has started!
On top of web site analysis and measures, AT Internet has developed a new module called « Rich media ».
The solution to analyse video, audio, podcast contents.
Targeted at media, e-commerce, e-travel or branding sites, AT Internet offers this module as a great add on to its Analyzer solution.
The Rich media module allows you to measure visitor engagement, specifically following clicks on banner ads, and an exclusive measurement regarding length of video read.
Rich media proposes an analysis in 5 dimensions:
Engagement and Qualitative analysis
Gain a clear understanding of how often visitors share videos and contribute video content to your site.
Analyzer proposes 14 indicators specific to multimedia analysis, such as:
- Banner ad clicks at the beginning or middle of videos
- Analysis of video in small or large screen
- Specific indicators which distinguish between live broadcasting or Videos on demand
Broadcasting site
Measure the use of multimedia outside of your website. Was the video shared ? Did it appear on other blogs ? Partner websites ? This functionality allows you to measure revenue share between editorial sites and publishers.
Chaptering
The RichMedia module allows you to group your content into 4 main categories: video, audio, animation and podcast. Each of these categories has 5 themed custom tree structure levels. This allows for a more granular analysis of content that is increasingly rich. This feature is also available within the segmentation module.
Segmentation and Real time
Real time analysis provides to the minute tracking of online videos. Refine the analysis with the Segmentation module, allowing you to cross up to 300 criteria on the fly. Measure the impact of videos on conversions for a specific type of audience, ie. males between 25-30 with a specific income level.
Type and length of broadcast
Our specific methodology combines an analysis of content broadcasting and live streaming in order to calculate the duration of a visit. Our Beta tests prove that it is 70% more precise than traditional methods!
Rich media module
The multimedia content analysis by AT Internet
More video and multimedia content, less text… the web site revolution has started!
On top of web site analysis and measures, AT Internet has developed a new module called « Rich media ».
The solution to analyse video, audio, podcast contents.
Targeted at media, e-commerce, e-travel or branding sites, AT Internet offers this module as a great add on to its Analyzer solution.
The Rich media module allows you to measure visitor engagement, specifically following clicks on banner ads, and an exclusive measurement regarding length of video read.
Rich media proposes an analysis in 5 dimensions:
Engagement and Qualitative analysis
Gain a clear understanding of how often visitors share videos and contribute video content to your site.
Analyzer proposes 14 indicators specific to multimedia analysis, such as:
- Banner ad clicks at the beginning or middle of videos
- Analysis of video in small or large screen
- Specific indicators which distinguish between live broadcasting or Videos on demand
Broadcasting site
Measure the use of multimedia outside of your website. Was the video shared ? Did it appear on other blogs ? Partner websites ? This functionality allows you to measure revenue share between editorial sites and publishers.
Chaptering
The RichMedia module allows you to group your content into 4 main categories: video, audio, animation and podcast. Each of these categories has 5 themed custom tree structure levels. This allows for a more granular analysis of content that is increasingly rich. This feature is also available within the segmentation module.
Segmentation and Real time
Real time analysis provides to the minute tracking of online videos. Refine the analysis with the Segmentation module, allowing you to cross up to 300 criteria on the fly. Measure the impact of videos on conversions for a specific type of audience, ie. males between 25-30 with a specific income level.
Type and length of broadcast
Our specific methodology combines an analysis of content broadcasting and live streaming in order to calculate the duration of a visit. Our Beta tests prove that it is 70% more precise than traditional methods!