AnalyzerNX Web Edition
Optimise your traffic generation, retention and conversion
 Real-time monitoring of key performance indicators (KPIs)
Help in making strategic decisions
ROI (return on investment) for all online marketing actions
Analytics for all web media, Rich media, and mobile media
Analyzer is easier to set up than anything you’ll find on the market, and makes it possible for all the managers in a company to analyse and optimise their online performance using a single interface.
Analyzer’s interface is a veritable online workspace (Digital WorkSpaceNX) that lets you measure, compare, group, segment, and disseminate – in real time – all data related to the business and objectives of any kind of site. E-Commerce, M-Commerce, Corporate, Intranet, Media, Support, Entertainment: Analyzer adapts to any kind of online activity.
Features
Quick and easy tagging: Analyzer helps reduce the time you spend setting up your solution (implementation/parameterizing). You obtain your performance indicators and optimise your site in turnaround times that are unparalleled on the market.
Analyzer can provide up to 8 levels of reporting for site groups, making it a one-of-a-kind solution that lets you compare performance within complex site networks and base your optimising on their best practices. You get an overall view while still being able to access reports on minute details.
Real time, minute-to-minute data access lets you maximise your adaptability.
AnalyzerNX is an integral part of Digital WorkSpaceNX. This unique interface, common to all our products, provides you with a true transverse perspective of your internet business activity: AnalyzerNX tells you how your website is performing, BuzzWatcherNX reports on your brand performance, and ObserverNX reports on your server availability.
Key functionalities
A complete view of e-marketing actions and their profitability
Analyzer lets you obtain a complete view of your e-marketing actions: you can measure, monitor, and optimise your online investments.
- ROI
Comparative results for all your e-marketing expenses (SEO, SEM, affiliation, email campaigns, advertising, etc.)
- On site ads
Complete, detailed monitoring of all your online marketing campaigns, whether internal (self-promotion) or external (ads by click or by view, email campaigns, sponsored links, Rich Media, etc.).
Learn more about the On site ads functionality.
- SiteLinker
Optimal monitoring of your affiliation programs and partnerships.
Learn more about the SiteLinker functionality.
- Long-tail study
Of keywords to bank on the right strategies in search engine optimization and keyword buys.
- Event log
By recording the key events in the life of your site in your event log, you can see all or part of these elements directly in your charts. Analyzer lets you link all your traffic data with your site’s event context: online and offline campaigns, scheduled events (new product launch, sales, presence at an exhibition…) or ones that are more unexpected (downed server, for example), etc.
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| On site ads |
Event log |
Usability reports
- ClickZone®
Analytics and usability report of click and display zones.
- ScrollView®
Certain rich contents on a website cannot be summarized in a screen page: with the ScrollView® module, you can assess the number of visitors who consulted the contents down to the bottom of the page, and know at precisely what screen level the others stopped.
- A/B Testing
Assess the impact and effectiveness of different versions of the same web page (in terms of traffic, conversions, sales turnover…).
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| ClickZone® |
Extensive web 2.0 analytics
- Rich media
Detailed analytics of Rich Media contents on your site (audio, video, animation, podcasts…). Evaluate internet user engagement, viral spread, and the contribution of multimedia contents to achieving your site objectives.
- RSS feed
Measurement of the location and updating of your feeds, but also the traffic they generate.
Real time alerts
Email and SMS alerts triggered in accordance with the parameters you set, to signal any significant traffic change or notify you that predefined thresholds you set have been exceeded.
Definition of monthly objectives
Monitoring and measurement of the progress made in personalized monthly objectives (visits, page views, sales turnover) on a global-view chart.
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Objective monitoring |
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Exclusive qualitative analysis
Our exclusive meta-KPIs, Behaviour Quotient® and Visitor Engagement, give you a unique view of what internet users find attractive on all or part of your site.
Geolocation
See where your visitors are connecting by continent, country, region, or city. Analyzer’s geolocation reports let you segment visits by, for example, combining geographic criteria with key usage metrics, then target the contents according to internet user locations.
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Geolocation report (continents) |
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API
Analyzer’s secure API lets you integrate any interface data you wish into your own applications and tools.
Analyzer also comes in the Mobile edition (sites for mobiles), Intranet edition (closed or open), and Networks edition (site networks).
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DataExplorer
Data segmentation and cross-referencing |
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SalesTracker
Sales monitoring (additions to cart, orders…) for e-commerce sites. |
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AT Connect
Turns Analyzer into the convergence point for all the data from your decision-making tools (behavioural targeting, CRM…) and your e-marketing platforms (sponsored links, affiliation, email campaigns…) |
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Portal
Management of site networks, for a global view of the activity on your various sites |
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ABCe Certification
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Excel Add-In
Import, process, and finalise the layout of your web and mobile analytics data using Excel. |
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Report Builder
Create and personalize reports on the interface in a variety of formats (PDF, Word, Excel, CSV, XML) and export them with frequency and conditions that can be fully parameterized. |
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 |
AnalyzerNX Web Edition
Optimise your traffic generation, retention and conversion
Real-time monitoring of key performance indicators (KPIs)
Help in making strategic decisions
ROI (return on investment) for all online marketing actions
Analytics for all web media, Rich media, and mobile media
Analyzer is easier to set up than anything you’ll find on the market, and makes it possible for all the managers in a company to analyse and optimise their online performance using a single interface.
Analyzer’s interface is a veritable online workspace (Digital WorkSpaceNX) that lets you measure, compare, group, segment, and disseminate – in real time – all data related to the business and objectives of any kind of site. E-Commerce, M-Commerce, Corporate, Intranet, Media, Support, Entertainment: Analyzer adapts to any kind of online activity.
Features
Quick and easy tagging: Analyzer helps reduce the time you spend setting up your solution (implementation/parameterizing). You obtain your performance indicators and optimise your site in turnaround times that are unparalleled on the market.
Analyzer can provide up to 8 levels of reporting for site groups, making it a one-of-a-kind solution that lets you compare performance within complex site networks and base your optimising on their best practices. You get an overall view while still being able to access reports on minute details.
Real time, minute-to-minute data access lets you maximise your adaptability.
AnalyzerNX is an integral part of Digital WorkSpaceNX. This unique interface, common to all our products, provides you with a true transverse perspective of your internet business activity: AnalyzerNX tells you how your website is performing, BuzzWatcherNX reports on your brand performance, and ObserverNX reports on your server availability.
Key functionalities
A complete view of e-marketing actions and their profitability
Analyzer lets you obtain a complete view of your e-marketing actions: you can measure, monitor, and optimise your online investments.
- ROI
Comparative results for all your e-marketing expenses (SEO, SEM, affiliation, email campaigns, advertising, etc.)
- On site ads
Complete, detailed monitoring of all your online marketing campaigns, whether internal (self-promotion) or external (ads by click or by view, email campaigns, sponsored links, Rich Media, etc.).
Learn more about the On site ads functionality.
- SiteLinker
Optimal monitoring of your affiliation programs and partnerships.
Learn more about the SiteLinker functionality.
- Long-tail study
Of keywords to bank on the right strategies in search engine optimization and keyword buys.
- Event log
By recording the key events in the life of your site in your event log, you can see all or part of these elements directly in your charts. Analyzer lets you link all your traffic data with your site’s event context: online and offline campaigns, scheduled events (new product launch, sales, presence at an exhibition…) or ones that are more unexpected (downed server, for example), etc.
|
|
| On site ads |
Event log |
Usability reports
- ClickZone®
Analytics and usability report of click and display zones.
- ScrollView®
Certain rich contents on a website cannot be summarized in a screen page: with the ScrollView® module, you can assess the number of visitors who consulted the contents down to the bottom of the page, and know at precisely what screen level the others stopped.
- A/B Testing
Assess the impact and effectiveness of different versions of the same web page (in terms of traffic, conversions, sales turnover…).
|
| ClickZone® |
Extensive web 2.0 analytics
- Rich media
Detailed analytics of Rich Media contents on your site (audio, video, animation, podcasts…). Evaluate internet user engagement, viral spread, and the contribution of multimedia contents to achieving your site objectives.
- RSS feed
Measurement of the location and updating of your feeds, but also the traffic they generate.
Real time alerts
Email and SMS alerts triggered in accordance with the parameters you set, to signal any significant traffic change or notify you that predefined thresholds you set have been exceeded.
Definition of monthly objectives
Monitoring and measurement of the progress made in personalized monthly objectives (visits, page views, sales turnover) on a global-view chart.
| |
|
|
| |
Objective monitoring |
|
Exclusive qualitative analysis
Our exclusive meta-KPIs, Behaviour Quotient® and Visitor Engagement, give you a unique view of what internet users find attractive on all or part of your site.
Geolocation
See where your visitors are connecting by continent, country, region, or city. Analyzer’s geolocation reports let you segment visits by, for example, combining geographic criteria with key usage metrics, then target the contents according to internet user locations.
| |
|
|
| |
Geolocation report (continents) |
|
API
Analyzer’s secure API lets you integrate any interface data you wish into your own applications and tools.
Analyzer also comes in the Mobile edition (sites for mobiles), Intranet edition (closed or open), and Networks edition (site networks).
|
|
DataExplorer
Data segmentation and cross-referencing |
| |
|
SalesTracker
Sales monitoring (additions to cart, orders…) for e-commerce sites. |
| |
|
AT Connect
Turns Analyzer into the convergence point for all the data from your decision-making tools (behavioural targeting, CRM…) and your e-marketing platforms (sponsored links, affiliation, email campaigns…) |
| |
|
Portal
Management of site networks, for a global view of the activity on your various sites |
| |
|
ABCe Certification
|
| |
|
|
|
|
Excel Add-In
Import, process, and finalise the layout of your web and mobile analytics data using Excel. |
| |
|
Report Builder
Create and personalize reports on the interface in a variety of formats (PDF, Word, Excel, CSV, XML) and export them with frequency and conditions that can be fully parameterized. |
| |
|
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